Which method is typically used to ensure quality in international business?

Citing ISO 9000 standards as a method for ensuring quality in international business is accurate because these standards provide a framework for organizations to establish an effective quality management system. ISO 9000 encompasses principles that focus on meeting customer requirements and enhancing customer satisfaction, which are crucial in the global marketplace. By adhering to these standards, companies can demonstrate their commitment to quality and consistency in their processes, products, and services across different countries and cultures.

Implementing ISO 9000 standards can help businesses reduce variability, improve processes, and ultimately increase customer trust and loyalty. In the context of international business, where different regions may have varying regulations and expectations, ISO 9000 serves as a universally recognized benchmark for quality without the need for each company to develop its own unique quality assurance processes.

The other methods, while valuable in their contexts, do not specifically serve the universal quality assurance role that ISO 9000 does. For example, benchmarking is an effective practice for evaluating performance against industry leaders, risk management deals with identifying and mitigating potential threats to the business, and project management tools help in planning and executing projects efficiently. However, none of these methods inherently provides a comprehensive quality management system at the international level like ISO 9000 does.